Roy Raymond and his wife introduced the world’s largest and most renowned lingerie brand “Victoria’s Secret” in 1977. They opened their first store in California while they only had $40, 000 in their bank account. The store started success in their first year and then Raymond and his wife opened two more stores in San Francisco by 1980. Till 1982, their annual income became six million dollars and had six stores in total. The sales of the brand exceeds to around six billion dollars till 2012. Now after so many years, it is easy to say that apart from becoming a trademark now even people can easily recognized the products of Victoria’s Secret from far away. Now, it is an international franchise whose stores are present all over the world.
Now the brand will showcase its new collection on the 9th of December 2014 after 37 years of its opening. There will be new and improved themes in this collection:
1. Gilded angels: it will show the lingerie saturated with gold along with beadings and color-matched embroidery.
2. Exotic Traveler: this special theme will show the exotic and wilder side of the brand with liveliness of colors and jewels.
3. Dream Girl: these are absolutely beautiful and modern figures while it seems more funny and funky look of lingerie due to the use of laces and palates.
4. Fairy tale: the use of beads and jewels in these princess like frocks are like supernatural
5. Angel Ball: with the glamorous use of clothes and darker colors, it is the most seductive and hot presentation of the brand.
The following Victoria’s Angels will wear the given above designs when they march on the runway:
- Adriana Lima
- Alessandro Ambrosio
- Barbara Fialho
- Behati Prinsloo
- Blanca Padilla
- Bregje Heinen
- Candice Swanepoel
- Cindy Bruna
- Constance Jablosnki
- Daniela Braga
- Devon Windsor
- Doutzen Kroes
- Elsa Hosk
- Eniko Mihalik
- Grace Mahary
- Ieva Laguna
- Imaan Hammam
- Irina Sharapova
- Isabeli Fontana
- Izabel Coulart
- Jac Jagaciak
- Jacquelyn Jablonski
- Jasmine Tookes
- Joan Smalls
- Josephine Skriver
- Jourdan Dunn
- Karlie Kloss
- Kasia Struss
- Kate Grigorieva
- Kelly Gale
- Lais Ribeiro
- Lily Alridge
- Lily Donaldson
- Lindsay Ellingson
- Macdelena Frackowiak
- Maria Borges
- Martha Hunt
- Maud Welzen
- Ming Xi
- Romee Strjid
- Sara Sampaio
- Shanina Shaik
- Sigrid Agren
- Stella Maxwell
- Sui He
- Taylor Hill
- Yumi Lambert
The musical performance in this show will be presented by Ed Sheeran, Hozier, Ariana Grande and Taylor Swift.
The ticket can be purchased from the shop of Victoria’s Secret in Boise Town Square if you want to attend this adorable show. The show will be organized at Boise Town Square Mall on Tuesday 9th December 2014 at 8:30 pm.